Paint The Town Purple Event
Paint The Town Purple is an event that promotes a Relay for Life event. During the event, communities come together to "Paint" their town in purple. This can include purple balloons, Relay for Life posters, purple bows and ribbons, banners, etc. This event occurs before a Relay For Life event and lasts several days.
My task on this project was to first gather a list of as many businesses in the Johnson City area who might be interested in participating in the event. I then had to distinguish which of these businesses had marquees in which we could use to promote the relay. I then needed to come up with proposals for the businesses of options for how involved they wanted to be in Paint The Town Purple.
Attached below are the tasks I worked on. They include the short letter that was delivered to business in hopes of promoting with their marquees that i typed, the inventory of the promotional kits I built, and the list/spreadsheets of businesses that I put together.
My task on this project was to first gather a list of as many businesses in the Johnson City area who might be interested in participating in the event. I then had to distinguish which of these businesses had marquees in which we could use to promote the relay. I then needed to come up with proposals for the businesses of options for how involved they wanted to be in Paint The Town Purple.
Attached below are the tasks I worked on. They include the short letter that was delivered to business in hopes of promoting with their marquees that i typed, the inventory of the promotional kits I built, and the list/spreadsheets of businesses that I put together.
Marquee Marketing Letter
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Promotional Kits
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JC Businesses
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Business Contacts
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